Making Sense of Scents: Why Odors Spark Memory

New insights into the sense of smell, focusing on key olfactory receptors, is arguably one of the hottest areas of sensory neuroscience research today. Yet the science of smell goes far beyond just an understanding of the olfactory receptors. It is a fascinating and mysterious sense that contains many areas to explore, including the powerful link between the sense of smell and evocative emotional memories. 

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